Of course, we can be noisy and disruptive too – usually when the competitive advertising is plodding along on a well-worn path. The whole idea of innovative print design is to be different.
So our designers look carefully at your market sector and then create campaigns that present your brand or product in a way that reflects its personality. But is fresh and exciting, enticing to consumers, challenging to competitors, prominent in the marketplace.
Any highly experienced design team can do this. But sometimes their desire to create art trumps commercial pragmatism. Ketchup’s team never loses sight of the fundamentals. We design to generate sales. We use vivid styles, glorious pictures, crafted type and clever use of shapes to create a powerful presence within the media.
Because, let’s face it, if no-one notices you, you won’t make sales.
When we took on project ‘Puddle’ we knew what we wanted to achieve but were unsure of how to go about it. We had used local supplies and tradesmen to Puddle Cottage and wanted to use a local website designer. Michelle talked us through every stage and kept us…
We knew that Arch Communications had a strong brand, but our website was looking tired and out of date. Ketchup were brilliant at understanding what we wanted, coming up with a great new design which has massively improved how we can showcase our work. They were really responsive and…
“We’re delighted with the new website and refreshed visual brand, which conveys the clarity and energy of Alacrita and is already achieving strong performance in search rankings, leading directly to new business.”
Thank you – everything looks great.