Our PR division uses newspapers, magazines, digital and broadcast media to raise your profile with potential customers. It’s our business to tell your story to as wide an audience as possible and generate interest in your product or service.
And, of course, there’s a knack to it. Journalists think in a particular way and have a certain approach to things. Well, it takes one to know one! At Ketchup, we can draw on decades of direct experience in award-winning journalism to get the media working for you. We’ll help you find your story and present it in a way that will energise journalists.
So that when we contact them, they know it’ll be worth hearing – because they’re in the business of selling stories too.
We’ll design your PR to be part of an effective marketing strategy, with compelling press releases and excellent contacts to reach the right audiences. We’ll co-ordinate the PR campaign to coincide with your marketing activity for maximum exposure.
We’ll ensure that journalists get your story right and re-tell it in the most positive way. And if you’re unlucky enough to attract the wrong sort of media attention, we’ll use our expertise to shield you from adverse publicity. And we can even train you how to do brilliant interviews.
With our inside insight, and a little PR polish, your brand image will shine.
We are enormously pleased with our finished design and look forward to seeing how the website works for us in the future. We are excited about continuing to work with Ketchup with regards to SEO and regular blogging and are also thinking of further ways to extend our site.
As purely an e-commerce business aimed at the leisure market, our website and its visits-to-sales conversion rate is vital to our future plans for growth, so it goes without saying that a good-looking, functional site with ongoing development and honing along with targeted and measurable web-based marketing is what…
Absolutely delighted with my new website! It’s not just a website, it’s just part of a marketing strategy developed with Ketchup to ensure a joined up message. That said, it’s also a beautiful, shiny, slick, funky and innovative website that I love! With Michelle’s guidance on other activities, I’m…
“We’ve been working together since 2013 so we’ve got to know Ketchup very well. Together we’ve moved The Melton in a new direction, including the development of bespoke microsites to give extra value to professional intermediaries. From digital projects to full security and back up packages, Michelle and her…