Giving the Royal Orthopaedic Hospital more backbone

After in-depth consultations with the Royal Orthopaedic Hospital we were able to design a logo that visually expressed their core values. The logo was used on value cards, in conjunction with carefully chosen words and mission statements, to express the ROH’s determination to deliver excellence at all levels and continue to enhance and develop the organisation’s already impressive patient care.

The logo also provided the concept ‘skeleton’ or starting point for a whole range of impactful and communicative pop-up banners and postcards.

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