Effective email marketing for shoe divas

JD Williams is one of the UK’s top direct home shopping companies with over 20 different catalogue brands. It’s a fast-moving business that needs instant communication across a whole range of differing target markets and a variety of age groups.

Ketchup design and build html email templates for various fast-turnaround, consumer campaigns in response to new marketing opportunities.

We’ve outsourced to the Ketchup design team for three years. We work so closely and intuitively they feel like an ‘in’ source'. And they’re very flexible as well as speedy; the perfect add-on resource when our in-house designers are over-stretched.

Mandy Ward - Head of Digital Marketing, JD Williams

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