How to ‘kettle’ hundreds of new customers

September 6, 2012 2:52 pm Published by Comments Off on How to ‘kettle’ hundreds of new customers

Having the best product or service. Concentrating on customer service. Offering the most competitive prices. Working every hour and going that extra mile. You might as well not bother…if potential customers can’t find you in the first place.

Well, Ketchup Marketing is here to make sure they can – in fact, we have a way of ‘kettling’ huge numbers of customers, and then releasing them into your custody!

Time to face the facts

People find local businesses – everything from restaurants to plumbers – on the Internet. 73% of Internet searches are for local businesses. To grab those customers, you have to have a selling website (we can help you there).  And it has to feature strongly in search results, preferably high up the first page. This is vital: 82% of local searches produce a contact with a local business and 90% of searches result in a sale. 

So how do you make sure the crowds find your business? Again, we have the answer.

Ketchup put the kettle on

We’ve launched KCK – Ketchup’s Customer Kettling. It’s a monthly local business search package that gets you guaranteed exposure on Local Results – the most successful search method for customers looking for any type of local business. Customers don’t search for your website, 80% of them go to the search engine, and it finds you for them! So, for a single monthly fee, KCK will make sure you have a strong presence wherever customers are trying to find a product or service locally. KCK includes:

Your own page on Google.

Submission on Yahoo and Bing local referral programmes.

Prominent listings on mobile phones, maps, GPS systems and OnStar services.

Yellow Pages and social network portals and guides. 

KCK also means you can show potential customers your full range of brands and services, your certification and awards, testimonials from satisfied customers (Internet word-of-mouth!) and fast links to your main website. Try getting that into a Yellow Pages advert!

Yours for just £97 per month (+ VAT)

If you’re new to a market sector (or the Internet), if your customers look for specific products or services in a geographic area – tooth whitening in Leicestershire, for example – or you simply want to attract a substantial stream of new customers, talk to us about a 3-month KCK package. It’s an entry level service it terms of cost, but it puts you on Google, Yahoo and Bing. In the second month you can even have videos uploaded on multiple sites, including YouTube.

Our service includes free updates, as long as you are a client, monthly Google Places reporting, special offers added to your Google page, ongoing optimisation and the use of up to 10 stock or supplied photographs.

Click here and discover how KCK can prove to be the most cost effective way of rounding up hundreds of new customers.


Hairy spiders ...

Tangled Webs

August 26, 2011 3:38 pm Published by Comments Off on Tangled Webs

I was in Oz recently. While I was exploring the outback (well, out the back of the hotel anyway) I was lucky enough – if that’s the phrase – to meet a hairy old scary. Not a local sheep-shearer dressed as a Sheila; I came face-to-face with a bird-eating tarantula the size of a hand of bananas. And it didn’t look like it was in a good mood. Naturally, I reacted the only way any real man should: I shrieked like a cheerleader and backed rapidly away. As far away as the hotel bar.

After a couple of cold ones – and a good deal of checking that the Hairy One hadn’t followed me back – my thoughts naturally drifted from spiders to webs and from webs to the www.

Navigating the world-wide-web isn’t dissimilar to making your way through Australia.  As long as you’ve a guide – someone with you who understands the local wildlife – you’ll reach your destination and your customers will know where you are and how to find you.

That’s where Ketchup’s Search Engine Optimisation experts come in. They advise you on cunning ways to weave SEO words into your website copy, (we’re doing it now) so people can find you without even knowing your name. They’ll explain the difference between natural and paid types of SEO – and help you avoid some of the beasts: the spammers with poisoned tails, link stealing jellyfish with an unpleasant sting, and yes – bird-eating black hat SEO firms who exist solely lure you in for their own evil ends.

Think of Ketchup Marketing’s services as Bear Grylls.  We’re the experts in internet survival. We’ll guide you around the world of search engine optimisation; helping you avoid the predators and making sure you attract the levels of site traffic you need to maximise the business potential of your website.

Ketchup Marketing has already helped small, independent local businesses boost their customer base and grow into multi-county spanning monsters. We increased some of our clients’ waiting lists from three weeks to over two years.  So we know our SEO services will help your company develop a real presence in the harsh environment that is the Google rankings.

Just like my Australian tarantula, if you want more bite you have to become king of the web!

Talk to Ketchup Marketing – leaders in SEO Leicester – now, and discover how to increase your profits.

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