DIGITAL MARKETING SERVICES
Relevant, engaging, timely messaging can be a great relationship and brand building tool. Our GDPR-compliant email campaigns encourage subscribers to revisit your website to gain insights and information from your content. At Ketchup Marketing, our emails combine crisp, targeted content, eye-catching design and plenty of calls to action.
Outsourcing your marketing can be a very cost-effective way of gaining the best ROI. We’ve been supporting Stamford Stone at Home since its launch with concept branding, marketing collateral, the design and build of a fully-responsive, large website, email campaigns, media advertising, newsletters, email marketing and more.
Email Marketing activities
Email marketing is essential in any marketing mix. It’s fast, cheap and can be highly profitable. It plays a pivotal role in teaching people about your brand and keeping them engaged between purchases. Customers get to find out about your new products, discounts, offers and other services. You can also use email campaigns to educate your audience on the value of your brand.
Our approach to email marketing
We’ll be keen to hear about your organisation, products and services and how you communicate with your audiences. Email marketing allows us to segment audiences and target specific messaging to each – this is the best way to deliver the highest response rates.
We’ll be reviewing upcoming events and looking at industry news so that we can tailor your communications to fit. Successful email marketing requires good timing and relevant information, so we’ll be busy researching your industry sector and your competitors too!
Our copy team will use its collective journalistic experience to sniff out ‘newsworthy’ stories and ensure that your content is relevant, timely, targeted and concise. We can advise on distribution and if you don’t have your own customer database, we can source and build your data.
Director, Fusion Electrics
If you haven’t got robust customer data, don’t worry. We can source data for you and we can help build your own data resources over time, so that your future email campaigns will have optimised data.
Frequently Asked Questions
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