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Expert insights from the Crew.

We’ve got expertise coming out of our ears (we’re not bragging, it’s true). We’d love to share it with you, so here are the latest insights from the talented members of the Ketchup Crew. Enjoy!

The Ketchup Refresh

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We’re here to be heard.

Read the raw, unpolished story of our brand refresh. Get a behind-the-scenes peek into our creative team talks, boardroom pitches, and what the Ketchup Way really means.

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5 min read

What are the different SEO content types? A guide to boosting rankings with optimised content.

Master the different types of SEO…

How to avoid common Google Ads mistakes
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5 min read

How to avoid common Google Ads mistakes.

Google Ads has massive potential as…

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5 min read

What is copywriting, and how can it grow your business?

Whether you’re a long-established brand or…

Ketchup’s guide to affiliate marketing
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4 min read

Ketchup’s guide to affiliate marketing.

If you’re looking to build brand…

influencer marketing
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4 min read

Ketchup’s guide to influencer marketing.

It’s easy to dismiss influencer marketing…

content marketing vs seo
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4 min read

Content marketing vs SEO. What's the difference?

As a full service SEO agency,…

hiring a ppc agency vs using google smart campaigns
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5 min read

Hiring a PPC agency vs using Google Smart Campaigns.

With finite marketing budgets, it may…

Google algorithm and SPAM updates – what you need to know
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5 min read

Google algorithm updates and what you need to know.

Few businesses can manage without a…

what is digital advertising
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4 min read

What is digital advertising?

As everything migrates online in the…

Seen enough?

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