Campaigns that reach your goals.
Marketing is pointless… if you haven’t got a clear goal in mind. Just being seen won’t get you anywhere, unless you have a plan to convert attention into something tangible. Our highly-qualified brand managers know what it takes to reach marketing objectives. Shall we get started?
We work with some incredible brands:
Graft + craft = strategy.
A winning campaign doesn’t happen by accident. We start by digging into your audience, your offer, and your goals. Then we build a plan that makes every penny of your budget work harder, from creative concepts to channel selection. Our Brand Managers are your fiercest allies. Whether you want to boost your website traffic, increase campaign performance year on year, or change the way your audience sees your brand, your goals are our goals.
A great campaign is built on hard graft with a touch of craft. We integrate everything so that your audience is immersed in your message, and then make sure that the creative gets people talking. So, whether you’re launching a new product, chasing seasonal sales targets, or building your brand for the long haul, we can help.
A sales campaign that broke records
increase in web sales over just four days.
A sales campaign to set them apart
Increased and strengthened brand awareness.
Helping a local hospice to glow
of its annual fundraising goal achieved within only two months.
Three ways we make your marketing campaigns pop.
Incredible emails.
The right targeting and creative copy can turn email marketing into a powerful tool. We can give you access to automations that allow you to score your leads, measure intent based on an individual’s behaviour, and retarget the most promising leads with messaging designed to get them over the line.
Pay to play, get rewarded.
PPC (pay per click) campaigns can be extremely effective. Once prospects are identified via organic methods, PPC retargeting can help funnel them along the conversion journey. We can do all of this for you automatically, via our cutting-edge automation tools.
Show me the numbers.
If you’re not measuring everything, how will you know if you’re doing it right? We use the very best SEO and analytics tools to track your campaign and make sure it’s hitting its targets. Our dedicated SEO team are data experts, so you can relax and let us handle the numbers.
Services we recommend.
Your marketing strategy is your blueprint to success, and it should be as unique as your brand. But before we plan anything out, what would you like to achieve?
We offer these services, among others.
It’s a mix of quick wins and the long game.
Ketchup brand managers explain the best approaches for creating and executing successful marketing campaigns.
Our clients’ kind words honest opinions.
“The Ketchup crew has truly become an extension of our team — always on hand with valuable advice and thoughtful guidance. They genuinely get what we’re trying to achieve at HIT and understand the vital role that training and apprenticeships play in our mission.”
Samantha Thompson
HIT Training
“Such a pleasure working with Ketchup Marketing. We’ve worked with them on numerous projects including SEO, PPC, branding, and more. They continue to meet our high standards and… support the delivery of our brand, marketing and business strategy.”
Harry Mills
Cherubs Nurseries
Your questions, answered.
A marketing campaign is a focused burst of activity designed to get a specific result: more sales, more awareness, more clicks, more something. It’s a coordinated mix of messaging, creative, and channels that all work together to move your audience from “Oh, that’s interesting” to “I’m in.”
Campaigns create momentum. They cut through the noise, put your brand in front of the right people, and drive measurable action. Whether you’re launching something new or boosting a busy season, a well-planned campaign gives your brand the visibility and results it deserves.
But campaigns also support the day-to-day. Business as usual (BAU) campaigns are just as important to keep your brand relevant, visible, and top-of-mind when it comes to your customers’ day one lists.
We dig into your data, your market, your competitors and your customer behaviour to pinpoint who needs to see your message most. No guesswork, just insight-led targeting that gets your campaign in front of those people most likely to take action.
In fact, they should. Tailoring your message for different segments boosts relevance and results. Whether it’s new customers, loyal fans, or lapsed buyers, we craft messaging and creative angles that speak to them at the right time.
Every campaign is different, but our goal is always the same: meaningful, measurable impact. We set clear KPIs from the start and optimise throughout to make sure your campaign works hard and delivers ROI.
Leave it all to us.
There’s lots of things we can take off your plate. If you’re looking to run several campaigns, across lots of channels, the chances are you need a hand. Our outsourced marketing service gives you access to a full team of qualified experts, without the overheads.
These are just some of the ways we can apply our expertise to your next campaign. Just let us know what you need!