Do you understand the most recent AI search update?
Everything you know about search metrics is about to change. We held a webinar about how to keep stakeholders happy by knowing which metrics to report on, so we have both the recording, as well as a guide you can download and keep.
All resources

learn where you might be going wrong with your messaging, the best metrics to focus on, and much more.

Watch Sarah and Lloyd take a closer look at one of marketing’s biggest myths.

Learn what this update means for your traffic, visibility, content ownership… and even the future of SEO.
A five-point guide to content that ranks.
Good E-E-A-T content isn’t about gaming Google. It’s about proving, clearly and honestly, that you know your subject, you’ve done the work, and people can trust what you say.
Get these five points right and you’re giving Google exactly what it’s looking for, and giving your readers something genuinely useful too.