Video-first
is the future
essential.
Video is the most engaging way to communicate online. In 2026, Video makes up over 82% of all web traffic, and over one billion hours of video are consumed on YouTube alone, every single day.
All this is a mind-boggling way of saying: if you’re not doing video, you’re doing it wrong. Let’s sort that out, shall we?
We work with some incredible brands:
What makes video marketing work?
Video sticks in people’s minds. Studies show that information shared via video is up to six times more likely to be retained. Think about it – we all remember at least one TV ad from 25 years ago, right?
A compelling video gives you:
An incredibly effective marketing tool.
If you need to educate an audience or promote a product, there’s no better way to do this than video. Whether you want long-form analysis, short digestible segments – or a mix of the two – video can be tailored to your exact needs and budget.
An investment that works hard for you.
Let’s make a day of filming a fundamental part of your marketing strategy. Video captured in hours can be published over months, and re-edited and re-used for many different channels. This kind of scope makes video a real driver of ROI.
Reach, pure and simple.
Video is where your audience is. People spend their time on video-first platforms such as YouTube, TikTok or Instagram. Estimates vary, but these three platforms alone account for around 40% of all mobile internet traffic. That’s a lot of clicks!
Services we recommend.
Video is a mega-trend in marketing, but it’s best used alongside other aspects of marketing, so that your digital touchpoints all pull together.
We offer these services, among others:
Staying updated on the latest tech.
We know the best video marketing techniques because we keep up with the trends!
Our clients’ kind words honest opinions.
“They took the time to truly understand our brand, goals, and what makes us unique. The Ketchup Crew was always responsive, professional and great to work with. We couldn’t be happier with the results and highly recommend them! Thank you for all your amazing support!’
Andrea Castillo
Director of Marketing, RMS
Your questions, answered.
Video marketing is a flexible way to increase engagement for brands in just about every sector. If you’re interested in video but not sure whether it’s right for you, get in touch. We’ll be happy to talk about the ways it can support your overall marketing strategy.
Our video marketing services include videos for social media, product demonstrations, team videos, testimonial videos, videos for events, how-to and explainer videos, adverts and more.
There are two main types of video shoot that we offer: a simple shoot where we grab lots of footage to use as needed, or a comprehensive shoot including storyboarding and a shot list to achieve a specific end result.
Whichever option you choose, we’ll plan everything with you beforehand so you know what to prepare. We’ll also talk you through the whole process to put you at ease if you’ll be on camera! And, we’ll discuss exactly how we’re going to use what we capture, and how it fits into your wider marketing strategy for maximum ROI.
Let’s make good things happen.
If you’re ready to take the leap into video content, Ketchup has the expertise to help.