Ketchup is a full-service SEO agency in Nottingham offering industry-leading expertise with a friendly, boutique approach. Read on to find out more about how we can deliver a [saucy] SEO strategy to boost your rankings – and your revenue.
Why choose an SEO agency in Nottingham?
Nottingham is part of the East Midlands, making it a [convenient] central location for businesses all over the UK. Ketchup is based just off Nottingham’s Sneinton Market, which is one of the most charming and exciting areas in Nottinghamshire. We love being surrounded by other businesses with big ambitions and a passion for the local community – and having so many vibrant coffee shops, bars and restaurants on our doorstep doesn’t hurt!
Our SEO process in 3 steps
Our [transformative] approach to SEO starts with the plan. That means auditing your website to find out what works and what doesn’t, so we know what needs to be done. We’ll let you know what you do well, what needs a little TLC, and whether there are any immediate fires that need putting out.
Once we’ve got a clear understanding of your SEO shopping list, we’ll get started creating a [bespoke] strategy that will tick off every item. As a full-service agency, we can fix you up with everything from web design, branding and video marketing to sales training and PR.
Last [but not least] is monitoring. SEO is an ongoing process that needs constant care and attention. We create a detailed timeline across a period of at least six months to make sure your strategy evolves and grows with your business.
We can help you to improve…
Whatever aspect of your SEO you’re struggling to get to grips with, the Ketchup Crew is here to help.
Technical SEO
Technical SEO is, by definition, pretty technical. To get it right, you need to be a marketing mechanic, fine-tuning everything under the bonnet of your website, from page speed to crawlability. We’ll make sure your site is running like a well-oiled machine, so search engines can’t resist ranking you higher.
Looking for a Technical SEO Agency that gets it right the first time? You’re in the right place.
Website experience
First impressions count online, just like they do IRL. Your website experience is the digital shopfront of your business, and we’ve got the tools to give it a serious makeover. Whether it’s a fresh design or streamlined navigation, we’ll make sure your visitors stick around longer than a British summer.
User experience (UX)
The smoother the experience, the higher your revenue. We create intuitive, hassle-free journeys that guide customers to what they’re after, encouraging them to buy and [more importantly] come back for more. With our help, you’ll turn casual browsers into loyal shoppers, one click at a time.
Strategy
Our strategic ‘marketing trifle’ approach is designed to deliver [delicious] results by layering essential elements. From content marketing to user-friendly website design, we bolster your SEO with a wide range of essential marketing activities designed to boost your online presence and attract your intended audience.
When it comes to strategy, numbers are worth a thousand words, and we’ve got lots of case studies on our website that demonstrate what we’re capable of achieving. Take Dufrain, for example. The Ketchup Crew’s B2B SEO strategy got 130 of Dufrain’s keywords ranking on page 1, increased organic clicks by 23%, and reduced the cost per lead by 84%. Not bad for a boutique SEO agency in Nottingham, eh?
We’re also the ideal SEO agency for manufacturing businesses looking to optimise technical performance, scale organic reach, and stay competitive in their niche markets.
SEO myths and misconceptions
SEO can feel like a mystical art shrouded in myths and misunderstandings. Even now, some people still believe that cramming as many keywords as possible into a page will make it rank well. Spoiler alert: it won’t. Stuffing is for a Sunday roast, not for SEO. While you need enough keywords to provide context, too many will get you penalised. It’s a [delicate] balance.
Another myth is that SEO is fast acting and straightforward. If it was, we’d be out of a job. SEO is more like a marathon than a sprint. If you’re expecting overnight success, you might want to grab a snack and settle in. Whether you’re focusing on B2B, local or technical SEO, it takes time to see results. And once you get those results, you need to stay vigilant. SEO requires ongoing maintenance, which means that you need fresh content, relevant links and regular website checks if you want to keep ranking.
When it comes to SEO, the real magic happens when you balance technical SEO, like clean site architecture, with killer content that actually answers the questions users are asking. And we won’t lie – it’s a big job! Fortunately, we’re here to help you to cut through the noise and stick to what really works: quality, relevance and a dash of [saucy] SEO savvy.
SEO audits
Auditing your current SEO is the best way to really understand how it’s performing. As well as providing a baseline to compare any future changes with, this information highlights areas that are lacking, and those that are shining beacons of SEO best practices. To carry out an effective audit, you need a bunch of marketing tools, an analytical brain, and lots of spare time to sift through the data. Which can be exhausting.
Fancy a free SEO audit? We’ve got you covered [in Ketchup]. We’ll analyse which search terms are bringing customers to your site, share valuable insights into your current traffic, identify any immediate website fixes that need taking care of, and compare everything to what your competitors are up to. All this info is the ammunition you need to get started on your SEO success story.
We’re also the ideal SEO agency for manufacturing businesses looking to optimise technical performance, scale organic reach, and stay competitive in their niche markets.Looking for a technical SEO agency that gets it right the first time? You’re in the right place.Get in touch with the Ketchup Crew today.
